At Protect Group, we align with OTAs' vision of being a one-stop travel shop by embracing the special service request (SSR) trend. Our goal is to enhance the traveller experience by adding supportive ancillary services to primary amenities, using dynamic pricing models to optimise conversions and customer satisfaction.
With an extensive background in travel tech and as a frequent traveler who's experienced the challenges that can arise before a trip, I know the value of being well-prepared. Protect Group offers that crucial peace of mind, helping OTAs and their clients anticipate the unexpected and ensure a smooth journey.
Global Lead OTAs
In February 2024, I assumed the role of Global Lead for OTAs at Protect Group.
I am an entrepreneur, business leader, and strategist with 15 years of corporate experience in the TravelTech and OTAs. I bring a multicultural background (Asian and European), and expertise spanning consumer technology, internet publishing, hospitality, travel tech and startups.
Before joining Protect Group, I spent 11 years at Booking Holdings, the world’s leading provider of online travel and related services, serving as APAC Regional Director of Strategic Partnerships at Kayak.com and as Regional & Country Director of Partner Services across key markets at Agoda.com.
I hold a Global MBA from The University of Manchester, UK and a Master and Bachelor degrees in International Business from institutions in France. Additionally, I am a member of Women in Tech APAC, HEDNA, and several hospitality groups.
I currently reside in Bangkok, Thailand, with my husband.
We embrace the special service request (SSR) trend, offering personalised solutions that enhance the travel experience and customer satisfaction.
Our API integrates effortlessly, allowing for quick and secure service deployment, enabling a comprehensive travel solution.
Our rapid fulfilment ensures travellers receive support and services promptly, enhancing their journey without stress.
Our dynamic model uses AI to serve the right products and content to each customer, aligning with revenue management strategies and optimising conversions.
